Facebook & Meta Ads · Northwest Arkansas Home Service Businesses

More Booked Jobs.
Meta Ads That Convert.
Facebook & Instagram Ads for NWA Businesses That Sell Through Appointments

Columbus Media Group creates done-for-you Meta ad campaigns for home service businesses in Fayetteville, Bentonville, Rogers, and Springdale — built to fill your calendar, not just your feed.

Book Your Free Strategy Call
No pitch. Just a plan.

The Problem

Most NWA Business Owners Already Know They Need Better Marketing.
Here's Why It Hasn't Worked Yet.

You've tried something before. Google Ads that got clicks but no calls. An agency that handed you off to an account manager and went quiet. Posts that got likes but not leads.

That's not a you problem. That's an industry problem.

Most agencies run the same templated campaign for every client, disappear after onboarding, and call it a strategy. Meanwhile your competitors are filling their calendars because someone finally showed them what to say — and how to say it in under seven seconds.

The gap between where you are and a fully booked calendar isn't your service or your price. It's that the right people in Northwest Arkansas don't know you exist yet.

How It Works

Simple process.
Serious results.

01

Step 1Strategy Call

We get on a call, learn your business, your market, and your goals. No pitch. Just an honest conversation about what a profitable Meta ad campaign looks like for you specifically.

02

Step 2Build & Launch

We write your custom script, come to you to shoot it on location, edit it, and get it live on Facebook and Instagram — typically within 7 days of signing.

03

Step 3Optimize & Scale

We track every lead, every booking, every dollar. What's working, we scale. What isn't, we reshoot. Your cost per lead goes down. Your pipeline goes up.

What We Do

Everything It Takes to Turn a Facebook Ad Into a Booked Appointment — Done for You.

01

Custom Video Ad Script

We don't hand you a template. We learn your business, your market, and your customer — then write a script built to stop the scroll and answer the only three questions that matter: who you are, what you do, and why someone in NWA should choose you.

02

Professional Video Production

We come to you. Our team shoots your ad on location using cinema-grade equipment — because in a feed full of phone videos, production quality is the difference between getting scrolled past and getting called.

03

Campaign Launch & Targeting

We build your campaign, set your audience, and put your ad in front of the right people in your service area — not just anyone in Arkansas. Every dollar goes toward people most likely to book.

04

Lead Qualification & Capture

Every lead has to earn it. We use a two-question form to pre-qualify prospects before their info ever reaches you — so you're calling people who are already interested, not chasing tire-kickers.

05

Performance Tracking & Reporting

You'll always know exactly what your ads are producing. We track leads, cost per lead, show rate, and booked jobs — so every decision we make is based on data, not gut feeling.

06

Ongoing Optimization & Reshoots

If an ad is working, we let it run. If it isn't, we come back and reshoot. You get up to four shoots in your contract — because the best campaigns aren't set-and-forget, they're built over time.

Who It's For

We work with local service businesses that are ready to scale.

  • Own a local service business in Northwest Arkansas and need a consistent, reliable source of inbound leads
  • Have tried Meta ads before and got nothing — and want to finally do it right
  • Are spending money on ads but have no idea what's actually working
  • Want a partner who treats your ad spend like it's their own money
  • Are tired of vague reports and want to see exactly what your ads are producing
  • Know your service is good — you just need more people to find you

We work with businesses in home services, trades, health and wellness, and personal services across Fayetteville, Bentonville, Rogers, Springdale, and surrounding NWA communities.

Proof

Real clients. Real numbers.

These are actual ads we've run for NWA businesses — with the results to back them up.*

250+ Qualified Leads
Pristine Concrete
Concrete Work & Design

250+ qualified leads delivered through targeted local campaigns built around their concrete work and design offerings.

250+ Qualified Leads
$250,000+ Estimates Sent
Rhino Roofing
Roofing Services

Drove over $250,000 in estimates sent by putting their roofing services in front of homeowners actively looking for repairs and replacements.

$250,000+ Estimates Sent
$56 CPL
Superior Fence & Rail of Arkansas
Fencing Services

Brought cost per lead down to $56 with a tightly geo-targeted fencing campaign across Northwest Arkansas.

$56 CPL
71 Leads (2mo)
Upkeep Tree Service
Professional Arborist

Generated 71 qualified leads in just two months for their professional arborist services.

71 Leads (2mo)
$16 CPL
M&W Landscaping
Lawn Maintenance

Drove cost per lead down to just $16 for recurring lawn maintenance services.

$16 CPL
254 Leads During Busy Season
Premier Holiday Lighting
Christmas Light Installation

Delivered 254 leads during their peak Christmas light installation season — capturing demand right when it mattered most.

254 Leads During Busy Season
406 Qualified Leads (2mo)
White Oak Ridge Cattle Co.
Bulk Beef Processor

406 qualified leads in two months for their bulk beef processing operation.

406 Qualified Leads (2mo)
20 Leads (1mo)
Premier Pressure Washing
Pressure Washing

20 qualified leads in the first month of running ads for their pressure washing services.

20 Leads (1mo)
$116,000+ Estimates Sent
M&W Outdoor Lighting
Permanent Luxury Lighting

Generated over $116,000 in estimates sent for their permanent luxury outdoor lighting installations.

$116,000+ Estimates Sent

*Campaign data updated monthly. Results vary by industry, market, and ad spend.

In Their Words

NWA Business Owners,
In Their Own Words.

We average about 50 leads a month… and I think we've done over a quarter million in estimates just from his alone.

R
Dylan Dodd
Rhino Roofing

We've done $130,000 in estimates and closed close to $40,000 of that — in four months.

L
M&W Outdoor Services
Landscaping & Permanent Lighting

Before, I felt like I was throwing money at the wall. With CMG, you're constantly calling saying let's try this, let's do this different — they're actually happy when we get leads.

L
Lawn Pride of Northwest Arkansas
Lawn Care Services

Why CMG

We're not a general agency. We're specialists in local service growth through Meta ads.

There's a difference between an agency that offers Meta ads and one that's built specifically to run them for local businesses in Northwest Arkansas.

At Columbus Media Group, we don't outsource your campaign to an account manager you'll never meet. We show up in person, shoot your ad on location, write a script built around your business — and track every lead from the first click to the booked job.

We know the NWA market. We know what makes a homeowner in Bentonville stop scrolling and what makes a business owner in Rogers pick up the phone.

We don't do fluff. We do booked appointments.

About

Who's behind Columbus Media Group.

Christopher Colon, Founder of Columbus Media Group
Founder
Christopher Colon

Christopher Colon founded CMG after nearly a decade in banking and finance — where he learned that most business owners weren't failing because of their service. They were failing because nobody could see them.

He moved to Northwest Arkansas six years ago, built CMG from the ground up, and has spent the last three years working exclusively with local service businesses to help them generate consistent, trackable lead flow through Meta ads.

He doesn't hand you off. He's on the call, on the shoot, and on the data.

Anthony Baglivio, Director of Operations of Columbus Media Group
Director of Operations
Anthony Baglivio

Anthony Baglivio runs CMG's client operations — from onboarding to campaign management to monthly reporting. He's the reason clients always know what's coming next and never have to chase anyone down for an update.

He's focused, he's fast, and he operates with full accountability to results. Your ad spend is treated like a business investment — because that's exactly what it is.

Ready to fill your calendar with qualified leads?

Book a free strategy call. We'll review your current lead flow, show you exactly where the opportunity is, and walk you through what a profitable Meta ad campaign looks like for your business in Northwest Arkansas.

No pitch. No commitment. Just a plan.